Hope Varnes is an experienced marketing manager and Google Certified Digital Marketer. She has over 15 years of experience in digital marketing and e-commerce. She is currently studying for a master’s in digital marketing and is expected to complete it in July 2024.

Hope is proficient at:

• SEO & PPC
• Google ads
• Microsoft Ads
• Google Analytics (UA and GA4)
• Google Merchant Center
• Google Tags Manager
• Looker Studio (Google Data Studio)
• Amazon Seller Account
• Amazon Advertising • Canva
• Mailchimp
• Dot Digital
• LinkedIn Sales Navigator
• LinkedIn Ads
• Adobe Photoshop
• WordPress & WooCommerce
• Excel, Sage 50, Sage 200

She also has strong general administration skills to complement her marketing focus including order processing, purchasing, and building strong relationships with both customers and suppliers.

Additionally, she has extensive knowledge of available tools for effective digital campaigns and lead generation.